Enrolment for this Monday is open
After 3 weeks, your back will thank you!
One guided video session a day, about 15 minutes, for your neck, mid-back and lower back. Built by rehabilitation specialist Estera Huțuleac.
Enrolment for this Monday's group closes in
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Just €1.45 a session. Less than a coffee.
Instant access · Yours for life · 14-day money-back guarantee
How the challenge works
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Monday
Day 1 unlocks in the GetUp app. Press play, and I show you every exercise.
Every morning
The next session unlocks, about 15 minutes. A short email reminds you when it's ready.
Missed a day?
No problem. Each session stays open once it unlocks, so you can catch up.

Be honest
If two or more are yours, keep reading. This is exactly the kind of back pain I built this program for.
Why a challenge
Not because they don't work. Life gets in the way: a busy day, a bad night, and suddenly it's been a week since you last did them.
A start date
Everyone in your group starts on the same Monday. It's easier to begin when the day is set.
One session a day
A new session unlocks every morning. No planning and no choosing: you just press play.
A daily nudge
A short email when your session is ready, at the time you choose. And a few tips from me before we start.
3 weeks, about 15 minutes a day. That's how looking after your back becomes a habit.
Why it keeps coming back
Your neck, mid-back and lower back are one chain. When one part gets stiff or weak, the others try to make up for it, and the pain moves around.
That's why some people sort out their lower back and then feel it in the neck a few weeks later.
This program works on the whole chain: mobility for the stiff parts, strength for the muscles that hold your spine steady, and stretches for the tight ones. Every day, a bit of each.
How GetUp started
In 2020 I opened a rehabilitation clinic, and for years I worked one-to-one with more than 500 people with back pain.
At the end of almost every session, I got the same question:
“What can I do at home?”
So I started filming short home programs for them. The exercises they did with me, explained the way I'd explain them in the room. That's how GetUp was born.
Estera Huțuleac
Rehabilitation specialist
Your options
Every option has its place. Here's where each one helps, and where it stops.
Painkillers
Make a bad day bearable.
They don't change what keeps causing the pain.
Random stretching videos
Free, and easy to find.
No order, no progression, and you never know which ones suit you.
Private rehab sessions
Personal attention, and great if you can get them.
Expensive, with travel and waiting lists.
The gym
Good for general fitness.
Not built for a sore back, and it needs time and travel.
The challenge: 3 weeks, one session a day, starting Monday. One payment.
Simple on purpose
Join by Sunday
Enrolment closes on Sunday at midnight (UK time).
Get ready
Until Monday, I send you a short email each day with one tip to get your back and your space ready.
Day 1 on Monday
The first session unlocks on Monday morning, then a new one every day, about 15 minutes.
Keep it
After the 20 sessions, the program is yours for life. Repeat it whenever you like.
Day 1 of the challenge
10 of the 15 exercises from day 1, shown by me on video. 147 different exercises across the 20 days.
Wall back extension
Hip and knee flexion
Cat stretch
Prone chin tuck
Upper trunk rotation
Seated twist with a stick
Superman
Standing back extension
Sciatic nerve stretch
Wall angel
Swipe to see all 10 →
Where we're heading

That's what we're working towards. Every body is different, so progress looks different for everyone.
Once your doctor gives you the green light, the program will be here.

Who's guiding you
I'm a rehabilitation specialist. I graduated in 2017, and I'm licensed to practise in Romania as a member of the Romanian College of Physiotherapists. I'm also certified in Lifestyle Medicine by the International Board of Lifestyle Medicine.
The exercises in this program are the ones I used every day with the people I treated in person. Now you can do them at home, with me on your screen.
500+
people treated one-to-one
2017
graduated in rehabilitation
IBLM
certified in Lifestyle Medicine
Real reviews
The program is well thought out and has both very simple exercises and some that are a bit more challenging. Sometimes it was harder, but I kept going, and now I'm starting to see results.
Alex
Translated from Romanian
I've done the program twice, and I can say I feel much better. It works!
Ionel
Translated from Romanian
I recommend it! I've had back problems for a while, and I can finally enjoy days without pain, all thanks to you!
Lăcrimioara
Translated from Romanian
Is it worth it?
That's less than a coffee, for 15 minutes a day that your back will thank you for.
€1.45
per session: 20 guided sessions for €29
€99
total value: the €49 program + the €50 guide
€0
equipment: a mat or a carpet is enough
14 days
to change your mind, full refund, no questions
The offer
The "Free Your Back" Challenge
€49
The full 20-day Back Pain Relief Program: 20 sessions for your neck, mid-back and lower back, unlocked one a day from Monday. Plus a tip a day until we start. Yours for life afterwards.
Mini Guide: How to Build a Healthy, Balanced Lifestyle
€50
8 short chapters on food, movement, sleep and stress, and how each one affects your back. Food, sleep and stress can make pain louder or quieter.
The GetUp app
Included
On your phone or laptop. It remembers where you are and moves you from one exercise to the next.
Daily reminder by email
Included
At the time you choose, so the routine becomes a habit.
Lifetime access
Included
Including future updates. Come back to it whenever you need it.
Total value €99
€29
once · no subscription · lifetime access
Join the challenge · €29Secure payment by Stripe · card, Apple Pay, Google Pay
14
days
Start today and use it for two weeks. If you feel it isn't right for you, email us within 14 days of buying and we'll refund the full amount. You don't need to give a reason.
Before you start
On Monday. Join by Sunday at midnight (UK time) to be part of this group.
You get a short email from me each day, with one tip to get ready: your space, how you sit, how you bend and lift. On Sunday evening I remind you that we start the next day.
No problem. Each session stays open once it unlocks, so you can catch up whenever you can.
No. Every session is on video, so you do it at the time that suits you that day. Everyone in your group simply starts on the same Monday.
The program is yours for life. Repeat it whenever your back asks for it.
No. A mat or a carpet is enough. For a few exercises you'll use a towel, a belt or a broom handle, things you already have at home.
Mild discomfort is fine, around 2 or 3 on a scale from 1 to 10. If you feel sharp pain, stop that exercise, move to the next one, or rest for a day or two.
If the pain is so strong that you can't move, see a doctor first. The same goes for numbness that's getting worse, pain after a fall or an accident, fever, chest pain, or problems with bladder or bowel control.
Right after payment the program opens in the GetUp app. You sign in with your email and a 6-digit code, no password needed. You'll also get an email with your invoice.
Yes. The app works on any phone, tablet or laptop, in the browser. You can also add it to your home screen, like an app.

3 weeks, one session a day, starting Monday, guided by me on video. Plus the lifestyle guide, worth €50. If it isn't right for you, you get your money back.
Join the challenge · €29Instant access · Lifetime · 14-day money-back guarantee
P.S. Not sure yet? Join anyway. Do the first week and see how your back feels. If it isn't for you, email us within 14 days and you get every cent back.